Once there’s a solid approach to solving the main problem sketched out, it’s time to start prototyping.


See it in Action.

Prototypes can range from paper all the way to functioning interfaces with real data. It really depends on what needs to validated. We generally use a tool called Invision to translate our designs into clickable prototypes.

Set it in Motion.

Animation in software design is becoming increasingly important. Now is a good time to start exploring interface behavior using motionography. The right animatic could be the spark of innovation needed for a fresh new approach.


  • Key Screen Mock ups
  • Concept Prototype
  • Motion Concepts
  • Brand Story Template

Think Ahead: Validate

Requirements are refined. Database and infrastructure are established while ideas and prototypes are in progress.